A woman wearing a black and white striped shirt, black pants, and black high heels sitting at a desk, working on jewelry-making with tools, wire, and a bottle of liquid nearby, in a room with an exposed brick wall and a wooden floor.

Coué Coué is a curated expression of natural elegance and enduring form. We offer a considered collection of rare natural objects, vintage jewelry, and our own line of fine jewelry crafted in gold, platinum, and silver.

Rooted in reverence for the organic and the timeless, our in-house designs draw from the landscapes of the American West and the purity of Modernist traditions—shaped into sculptural, contemporary heirlooms.

Based between Santa Fe and Jackson Hole, our studio celebrates the interplay between craft and the natural world, between beauty inherent and forged. Through our collections, we seek to recontextualize Aristotle’s famous words—naturalness is persuasive, artificiality is the contrary.

We are committed to sustainable sourcing, ethical materials, and the preservation of natural beauty.

Each piece is selected or created with intention—to endure, to inspire, and to honor the world it reflects. Luxury, here, is elemental—and deeply joyful.

Coué Coué currently works by private appointment only. Please reach out; we would love to connect!